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O U T P A T I E N T S U R G E R Y M A G A Z I N E O N L I N E | N O V E M B E R 2 0 1 5
Is Your Pain Practice Appealing to Investors?
Here's what corporate partners are looking for in the specialty.
I
nterventional
pain manage-
ment is a rela-
tively convenient
and remarkably
profitable special-
ty for orthopedic
and anesthesia
providers to offer
at the ASCs and
office-based facil-
ities where they
work, or even in standalone clinics. The service line can also be quite
attractive to corporate partners, if you keep the following valuation
and legal considerations in mind.
Why pain management is a win-win
Most ORs that host orthopedics can easily slot chronic pain manage-
ment cases into their schedules (osmag.net/aK7MKq). The treatment of
a growing patient need that many primary care physicians are reluc-
tant to handle is particularly attractive to outside investors, as is the
long-term nature of the care relationship and, in turn, the recurring
revenue of follow-up visits and ancillary services.
For ASCs and office-based facilities, investment, partnership and/or
consolidation can help them stay competitive in the surgical market-
place through greater leverage in negotiating insurers' payment rates,
the financial support for investments in technology, the ability to
attract and retain surgeons, and the flexibility to meet patients' needs
L E G A L U P D A T E
Amanda Jester, JD, and Luke Mitchell
z INJECTION APPEAL Pain manage-
ment services treat a growing, and
increasingly unmet, patient need, which
make them prime targets for investors.
